Amazon Advises Sellers on Navigating West Coast Port Congestion
By ChannelMAX Staff Writer
July-2025#03
Amazon has issued an important update on its Seller Central platform addressing recurring congestion issues at U.S. West Coast ports, notably the Port of Los Angeles. This congestion often causes delays in inbound overseas shipments, impacting the efficiency of inventory movement into Amazon's Fulfillment Network (AFN), particularly during peak sales periods.
Plan Inventory with Longer Lead Times
To mitigate these delays, Amazon recommends that sellers plan their inventory shipments well in advance of peak shopping seasons. Early inventory planning ensures products are in stock, reducing the risk of missing crucial sales opportunities due to unexpected port delays.
Also Read: Amazon Stretches Maximum Box Length for FBA Shipments in the US
Utilize Amazon Warehousing Distribution (AWD)
Amazon suggests holding safety stock within the U.S. by using low-cost storage solutions such as Amazon Warehousing Distribution (AWD). Sellers can efficiently replenish their stock directly into AFN from these domestic storage locations, significantly reducing the waiting time associated with port clearance processes. Interested sellers can explore more about this option on the "Send shipments to Amazon Warehousing and Distribution" page available via Seller Central.
Diversify Ports of Entry
To avoid relying solely on congested West Coast ports, sellers are advised to diversify their shipping routes. Amazon highlights alternative West Coast ports such as the Port of Oakland and the Port of Seattle-Tacoma, as well as East Coast ports including New York-New Jersey and Savannah, providing broader options to minimize logistical disruptions.
Consider Non-West Coast Amazon Facilities
Another effective strategy recommended by Amazon is redirecting inventory to fulfillment centers located outside the West Coast region. Given that many sellers traditionally funnel products through West Coast locations, exploring facilities in different U.S. regions can greatly enhance inventory availability and delivery speed to customers.
Opt for Air Transportation for Urgent Shipments
For urgent or high-value products, Amazon encourages sellers to evaluate air transportation, despite higher associated costs. Through SEND (Amazon Partnered Carriers), air freight options are readily accessible at the "Confirm shipping" step of the Send to Amazon workflow on Seller Central.
This timely Seller Central announcement underscores Amazon's commitment to helping sellers maintain reliable inventory flow and reduce disruptions. By following these guidelines, sellers can better prepare for peak sales seasons, improve customer satisfaction, and sustain their competitive advantage on the Amazon marketplace.
Also Read: Amazon Accelerate 2025 Registration Now Open
Disclaimer:
Amazon is the registered trademark of the e-commerce brand.
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