Amazon's Prime Big Deal Days Bring Early Holiday Savings Bonanza

Amazon's Prime Big Deal Days Bring Early Holiday Savings Bonanza

Exclusive Discounts and Millions of Deals Await Prime Members Worldwide

By ChannelMAX Staff Writer

Oct-2024#04


Amazon has launched its Prime Big Deal Days event to help customers get a head start on their holiday shopping. From October 8, Prime members can access millions of exclusive deals across categories like electronics, home, toys, beauty, and apparel. With discounts from leading brands like Dyson, Disney, LEGO, and New Balance, as well as Amazon-exclusive offers from brands like Beats and Conair, Amazon aims to offer some of the best deals of the year during this event.


Carmen Nestares Pleguezuelo, Amazon's Vice President of North America Marketing & Prime Tech, emphasized the excitement of the event: "We're excited to help Prime members get started on their holiday shopping with savings on holiday essentials as well as a broad selection of gifts at some of our lowest prices during Prime Big Deal Days. With new deals dropping throughout the event from top brands to small businesses across more than 35 categories, our curated selection and helpful discovery features like Inspire and Rufus make it easy for Prime members to get a head start on holiday shopping."

Participating Countries
The event will be available in 19 countries, including: United States, Canada, United Kingdom, Germany, France, Australia, Japan, Italy, Spain, Brazil.

Comparison with Other Sales Events
This event serves as a counterpart to Amazon's July Prime Day and marks the beginning of early holiday shopping. It is strategically timed just before other major retail sales events like Black Friday and Cyber Monday, allowing Amazon to capture early holiday shoppers.


Deals Dropping Every Few Minutes
Prime members can take advantage of deals that will be refreshed frequently, with new offers dropping as often as every five minutes during select times. Amazon also offers discounts on last-minute Halloween costumes, with apparel starting as low as $5 and toys for under $5.

Supporting Small Businesses
More than 60% of Amazon’s sales come from independent sellers, many of which are small businesses. During Prime Big Deal Days, Prime members can find special discounts on thousands of small business products, including up to 50% off select luxury skincare products from GLO24K and 30% off festive clothing from Tipsy Elves. Small business gifts and unique finds can be easily browsed on Amazon's Holiday Shop or filtered by category.

New Shopping Tools Make Holiday Shopping Easier
To simplify holiday shopping, Amazon has introduced new features such as Inspire, which helps customers browse shoppable videos from other customers, influencers, and brands. Amazon’s conversational shopping assistant, Rufus, can answer questions and provide gift recommendations.

More Ways to Save and Earn Rewards
Prime Visa and Prime Store Card Offers: Prime members can earn instant Amazon Gift Cards upon approval for either the Prime Visa ($150) or Prime Store Card ($80). Members can earn up to 10% back on select deals from popular brands during Prime Big Deal Days.

Buy with Prime: Prime members shopping directly from participating brands’ websites can enjoy discounts of up to 35% on select items, with fast, free delivery available.

Travel and Food Delivery Offers: Exclusive travel discounts of up to 40% are available for Carnival cruises, and Prime members can also save 50% on one Grubhub order during the event.

Kindle Unlimited Offer: Through October 9, eligible Prime members can get three months of Kindle Unlimited for free, allowing access to a wide selection of eBooks.

Savings Await for Prime Members This Holiday Season
Amazon's Prime Big Deal Days provide Prime members with a unique opportunity to kickstart holiday shopping while saving big across categories and brands. Whether you’re looking for gifts, essentials, or travel deals, Prime members can enjoy exclusive savings and fast, free delivery to make this holiday season more enjoyable. Not a Prime member yet? You can still join and take advantage of these offers by starting a 30-day free trial at amazon.com/primebigdealdays.

Also Read: All about Amazon's Competitive Pricing and Winning the Buy Box

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Disclaimer:
Amazon is the registered trademark of the e-commerce brand.

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