Amazon India Launches New Seller Incentives 2025
New sellers can earn rewards worth up to ₹36,000 by expanding product selections and leveraging advertising and fulfillment services
Amazon India has recently announced an exciting opportunity for new sellers, introducing the "New Seller Incentives 2025" program. The announcement through Amazon's Seller Central platform is designed to support sellers who began their journey with Amazon on or after January 1, 2025. Under this scheme, sellers can claim benefits totaling up to ₹36,000 by expanding their product offerings, using advertising tools, and opting for Fulfilment by Amazon (FBA).

List Your Products, Earn Up to ₹5,000
New sellers are encouraged to list branded products across selected popular categories, including apparel, luggage, watches, shoes, jewellery, beauty, and luxury items, as part of this incentive. Amazon is offering rewards of up to ₹5,000 to sellers who successfully fulfill at least 20 orders within 28 days of listing their products. This timely fulfillment criterion ensures sellers expand their listings and maintain excellent customer service standards.
Maximize Visibility with Seller Ads Wallet
The "New Seller Incentives 2025" also includes significant support for sellers seeking to improve product visibility through sponsored advertisements. Sellers receive free promotional credits worth ₹1,000 to kickstart their first sponsored ads campaign. Additionally, sellers topping up their Seller Ads Wallet with up to ₹10,000 can earn matching free ad credits of up to ₹10,000, effectively doubling their advertising budget. Furthermore, if a seller invests ₹50,000 in sponsored advertisements, they will be rewarded with an extra ₹15,000 in free ad credits, significantly boosting their potential market reach.
Also Read: ChannelMAX Achieves Remarkable Milestone with 100 Positive Feedback on Amazon’s Selling Partner Appstore
Leverage Fulfilment by Amazon and Earn Rewards
Fulfilment by Amazon (FBA) continues to be a pivotal service for efficient logistics management, and Amazon is making it even more rewarding for new sellers. Under this initiative, sellers who send inventory valued over ₹2,00,000 to Amazon's fulfilment centres can avail themselves of additional rewards of up to ₹5,000. This move helps sellers streamline their operations and benefits them financially, encouraging deeper integration with Amazon's fulfillment services.
How to Participate
To participate and maximize these opportunities, sellers are required to:
* List branded products in select categories and fulfill at least 20 orders timely.
* Use promotional credits and top-up their Seller Ads Wallet.
* Utilize Fulfilment by Amazon (FBA) by sending over ₹2 lakh inventory.
Amazon India urges interested sellers to visit the "New Seller Incentives 2025" section on the Seller Central platform for detailed guidelines on participating effectively and ensuring they benefit fully from these incentives.
Supporting Growth and Expanding Reach
This announcement underscores Amazon India's ongoing commitment to supporting new sellers. The e-commerce giant aims to encourage greater market participation and support sellers in their growth journey by offering structured rewards and clear pathways to maximise earnings.
Amazon's New Seller Incentives 2025 program offers an attractive combination of financial rewards and practical business growth strategies. By helping sellers increase their visibility, streamline logistics, and expand product listings, Amazon continues fostering a vibrant and dynamic marketplace ecosystem, benefiting sellers and customers alike.
Also Read: ChannelMAX Unveils New Repricing Interface
Disclaimer:
Amazon is the registered trademark of the e-commerce brand.
About ChannelMAX.NET:
ChannelMAX offers Amazon Repricer that runs on the latest AI Repricing algorithm to do Amazon Pricing Management or Amazon Repricing. Based on Amazon SP API, the repricing engine or repricer runs 24/7 and efficiently manages Amazon prices to maximize your BuyBox with profit optimization. Established in 2005, ChannelMAX has been integrated with Amazon technology since 2007, helping thousands of third-party sellers on various eCommerce platforms. Some of the eCommerce platforms, aka marketplaces, supported by ChannelMAX.NET, are Amazon, Walmart, eBay, and Shopify. Some of ChannelMAX key offerings include ChannelMAX Amazon Repricer, 2ndly, ChannelMAX Amazon FBA Audits and FBA Refunds management, an offering for managing Amazon FBA Refunds Reimbursement management for lost or damaged or misplaced inventory for which Amazon is responsible and for which sellers deserve appropriate credit reimbursement from Amazon. ChannelMAX Services offer Remote (aka Virtual) Full-Time eCommerce Assistant to help 3P sellers run their daytoday business.
Check ChannelMAX at Amazon Selling Partner Appstore, an application with a 5 star rating.
By ChannelMAX Staff Writer
May-2025#05
Amazon India has recently announced an exciting opportunity for new sellers, introducing the "New Seller Incentives 2025" program. The announcement through Amazon's Seller Central platform is designed to support sellers who began their journey with Amazon on or after January 1, 2025. Under this scheme, sellers can claim benefits totaling up to ₹36,000 by expanding their product offerings, using advertising tools, and opting for Fulfilment by Amazon (FBA).

List Your Products, Earn Up to ₹5,000
New sellers are encouraged to list branded products across selected popular categories, including apparel, luggage, watches, shoes, jewellery, beauty, and luxury items, as part of this incentive. Amazon is offering rewards of up to ₹5,000 to sellers who successfully fulfill at least 20 orders within 28 days of listing their products. This timely fulfillment criterion ensures sellers expand their listings and maintain excellent customer service standards.
Maximize Visibility with Seller Ads Wallet
The "New Seller Incentives 2025" also includes significant support for sellers seeking to improve product visibility through sponsored advertisements. Sellers receive free promotional credits worth ₹1,000 to kickstart their first sponsored ads campaign. Additionally, sellers topping up their Seller Ads Wallet with up to ₹10,000 can earn matching free ad credits of up to ₹10,000, effectively doubling their advertising budget. Furthermore, if a seller invests ₹50,000 in sponsored advertisements, they will be rewarded with an extra ₹15,000 in free ad credits, significantly boosting their potential market reach.
Also Read: ChannelMAX Achieves Remarkable Milestone with 100 Positive Feedback on Amazon’s Selling Partner Appstore
Leverage Fulfilment by Amazon and Earn Rewards
Fulfilment by Amazon (FBA) continues to be a pivotal service for efficient logistics management, and Amazon is making it even more rewarding for new sellers. Under this initiative, sellers who send inventory valued over ₹2,00,000 to Amazon's fulfilment centres can avail themselves of additional rewards of up to ₹5,000. This move helps sellers streamline their operations and benefits them financially, encouraging deeper integration with Amazon's fulfillment services.
How to Participate
To participate and maximize these opportunities, sellers are required to:
* List branded products in select categories and fulfill at least 20 orders timely.
* Use promotional credits and top-up their Seller Ads Wallet.
* Utilize Fulfilment by Amazon (FBA) by sending over ₹2 lakh inventory.
Amazon India urges interested sellers to visit the "New Seller Incentives 2025" section on the Seller Central platform for detailed guidelines on participating effectively and ensuring they benefit fully from these incentives.
Supporting Growth and Expanding Reach
This announcement underscores Amazon India's ongoing commitment to supporting new sellers. The e-commerce giant aims to encourage greater market participation and support sellers in their growth journey by offering structured rewards and clear pathways to maximise earnings.
Amazon's New Seller Incentives 2025 program offers an attractive combination of financial rewards and practical business growth strategies. By helping sellers increase their visibility, streamline logistics, and expand product listings, Amazon continues fostering a vibrant and dynamic marketplace ecosystem, benefiting sellers and customers alike.
Also Read: ChannelMAX Unveils New Repricing Interface
Disclaimer:
Amazon is the registered trademark of the e-commerce brand.
About ChannelMAX.NET:
ChannelMAX offers Amazon Repricer that runs on the latest AI Repricing algorithm to do Amazon Pricing Management or Amazon Repricing. Based on Amazon SP API, the repricing engine or repricer runs 24/7 and efficiently manages Amazon prices to maximize your BuyBox with profit optimization. Established in 2005, ChannelMAX has been integrated with Amazon technology since 2007, helping thousands of third-party sellers on various eCommerce platforms. Some of the eCommerce platforms, aka marketplaces, supported by ChannelMAX.NET, are Amazon, Walmart, eBay, and Shopify. Some of ChannelMAX key offerings include ChannelMAX Amazon Repricer, 2ndly, ChannelMAX Amazon FBA Audits and FBA Refunds management, an offering for managing Amazon FBA Refunds Reimbursement management for lost or damaged or misplaced inventory for which Amazon is responsible and for which sellers deserve appropriate credit reimbursement from Amazon. ChannelMAX Services offer Remote (aka Virtual) Full-Time eCommerce Assistant to help 3P sellers run their daytoday business.
Check ChannelMAX at Amazon Selling Partner Appstore, an application with a 5 star rating.