Amazon Offers Sellers a Memorial Day Boost with Outlet Merchandising
Sellers can unlock more visibility and sales by listing excess inventory at deeper discounts through May 26
Amazon has announced a limited-time opportunity for sellers to boost their sales during the Memorial Day shopping period. Through a Seller Central update, Amazon is encouraging sellers to take advantage of enhanced merchandising for excess inventory via the Amazon Outlet program, running until May 26, 2025.
Get Featured with 30% Off or More
Sellers with excess inventory can qualify for special visibility by offering deals at a discount of 30% or more. Qualifying products will be featured on the dedicated Amazon Outlet landing page for the Memorial Day event, which will receive prominent promotion through a banner on the Amazon homepage. This increased exposure can lead to higher traffic and faster sales for participating products.
Also Read: Amazon Brand Registry Program: A Smart Move for Brand Protection and Growth
How to Participate in Memorial Day Outlet Merchandising
Amazon has outlined simple steps for sellers to maximize this opportunity:
Edit Existing Deals:
Log in to Seller Central, go to Advertising → Deals, and edit your current deals to increase the discount to 30% or more.
Create New Outlet Deals:
Go to Inventory → FBA Inventory in Seller Central. Use the Recommendation filter and select “Create Outlet deal.” Then, choose eligible items from the Action column, set your discounted price (at least 30% off), and pick your start and end dates before submitting the deal.
Why Sellers Should Leverage This Opportunity
The Memorial Day shopping season typically sees a surge in online traffic. By offering bigger discounts through the Amazon Outlet, sellers can clear excess inventory more quickly and benefit from increased shopper attention. With Amazon’s banner directly linking to Outlet deals, participating sellers stand to gain more visibility than usual.
Key Dates and Additional Information
* The special outlet merchandising runs through May 26, 2025.
* Only deals discounted by 30% or more will receive enhanced visibility on the Memorial Day Outlet page.
* For step-by-step instructions and further details, sellers are advised to visit the Amazon Deals and Outlet Deals pages on Seller Central.
Amazon’s Memorial Day Outlet merchandising offers sellers a strategic way to move excess inventory and capitalize on a major shopping period. By meeting the 30% discount threshold, sellers can access greater visibility and drive faster sales. Sellers are encouraged to update their deals and use the Outlet platform before the opportunity ends on May 26. For ongoing support and details, check Seller Central for the latest updates and guidance.
By ChannelMAX Staff Writer
May-2025#24
Amazon has announced a limited-time opportunity for sellers to boost their sales during the Memorial Day shopping period. Through a Seller Central update, Amazon is encouraging sellers to take advantage of enhanced merchandising for excess inventory via the Amazon Outlet program, running until May 26, 2025.
Get Featured with 30% Off or More
Sellers with excess inventory can qualify for special visibility by offering deals at a discount of 30% or more. Qualifying products will be featured on the dedicated Amazon Outlet landing page for the Memorial Day event, which will receive prominent promotion through a banner on the Amazon homepage. This increased exposure can lead to higher traffic and faster sales for participating products.
Also Read: Amazon Brand Registry Program: A Smart Move for Brand Protection and Growth
How to Participate in Memorial Day Outlet Merchandising
Amazon has outlined simple steps for sellers to maximize this opportunity:
Edit Existing Deals:
Log in to Seller Central, go to Advertising → Deals, and edit your current deals to increase the discount to 30% or more.
Create New Outlet Deals:
Go to Inventory → FBA Inventory in Seller Central. Use the Recommendation filter and select “Create Outlet deal.” Then, choose eligible items from the Action column, set your discounted price (at least 30% off), and pick your start and end dates before submitting the deal.
Why Sellers Should Leverage This Opportunity
The Memorial Day shopping season typically sees a surge in online traffic. By offering bigger discounts through the Amazon Outlet, sellers can clear excess inventory more quickly and benefit from increased shopper attention. With Amazon’s banner directly linking to Outlet deals, participating sellers stand to gain more visibility than usual.
Key Dates and Additional Information
* The special outlet merchandising runs through May 26, 2025.
* Only deals discounted by 30% or more will receive enhanced visibility on the Memorial Day Outlet page.
* For step-by-step instructions and further details, sellers are advised to visit the Amazon Deals and Outlet Deals pages on Seller Central.
Amazon’s Memorial Day Outlet merchandising offers sellers a strategic way to move excess inventory and capitalize on a major shopping period. By meeting the 30% discount threshold, sellers can access greater visibility and drive faster sales. Sellers are encouraged to update their deals and use the Outlet platform before the opportunity ends on May 26. For ongoing support and details, check Seller Central for the latest updates and guidance.
Also Read: ChannelMAX Unveils New Repricing Interface
Disclaimer:
Amazon is the registered trademark of the e-commerce brand.
About ChannelMAX.NET:
ChannelMAX offers Amazon Repricer that runs on the latest AI Repricing algorithm to do Amazon Pricing Management or Amazon Repricing. Based on Amazon SP API, the repricing engine or repricer runs 24/7 and efficiently manages Amazon prices to maximize your BuyBox with profit optimization. Established in 2005, ChannelMAX has been integrated with Amazon technology since 2007, helping thousands of third-party sellers on various eCommerce platforms. Some of the eCommerce platforms, aka marketplaces, supported by ChannelMAX.NET, are Amazon, Walmart, eBay, and Shopify. Some of ChannelMAX key offerings include ChannelMAX Amazon Repricer, 2ndly, ChannelMAX Amazon FBA Audits and FBA Refunds management, an offering for managing Amazon FBA Refunds Reimbursement management for lost or damaged or misplaced inventory for which Amazon is responsible and for which sellers deserve appropriate credit reimbursement from Amazon. ChannelMAX Services offer Remote (aka Virtual) Full-Time eCommerce Assistant to help 3P sellers run their daytoday business.
Check ChannelMAX at Amazon Selling Partner Appstore, an application with a 5 star rating.
ChannelMAX offers Amazon Repricer that runs on the latest AI Repricing algorithm to do Amazon Pricing Management or Amazon Repricing. Based on Amazon SP API, the repricing engine or repricer runs 24/7 and efficiently manages Amazon prices to maximize your BuyBox with profit optimization. Established in 2005, ChannelMAX has been integrated with Amazon technology since 2007, helping thousands of third-party sellers on various eCommerce platforms. Some of the eCommerce platforms, aka marketplaces, supported by ChannelMAX.NET, are Amazon, Walmart, eBay, and Shopify. Some of ChannelMAX key offerings include ChannelMAX Amazon Repricer, 2ndly, ChannelMAX Amazon FBA Audits and FBA Refunds management, an offering for managing Amazon FBA Refunds Reimbursement management for lost or damaged or misplaced inventory for which Amazon is responsible and for which sellers deserve appropriate credit reimbursement from Amazon. ChannelMAX Services offer Remote (aka Virtual) Full-Time eCommerce Assistant to help 3P sellers run their daytoday business.
Check ChannelMAX at Amazon Selling Partner Appstore, an application with a 5 star rating.