Amazon to host webinar on cross-border shipping with Amazon Global Logistics for sellers
Seller Central update highlights live training session on booking, tracking and managing international shipments through Amazon Global Logistics, with a walkthrough of the new integrated shipping experience.
By ChannelMAX Staff Writer
May-2026#21
Amazon sellers looking to expand their international operations or simplify cross-border shipping workflows will soon get an opportunity to learn directly from Amazon Global Logistics experts through a new live webinar session announced on Seller Central.
The upcoming “Webinar Wednesday” session, scheduled for May 27 at 10 a.m. Pacific Time, is designed to help sellers understand how to quote, book and track international shipments using Amazon Global Logistics (AGL). The webinar is open to sellers of all experience levels and is expected to provide practical guidance for businesses involved in global sourcing and international inventory movement.

The update was shared through Amazon Seller Central as part of Amazon’s continuing effort to educate sellers on tools, logistics programs and integrated shipping solutions available within its marketplace ecosystem.
What sellers can expect from the webinar
According to the Seller Central update, the live session will include a detailed walkthrough of the AGL booking process, comparisons between existing workflows and the newer integrated experience, along with an introduction to Single Sign-On access features.
The webinar is expected to focus on helping sellers manage international freight movements more efficiently, especially those importing goods into Amazon fulfillment centers across regions like the United States.
Topics likely to be covered include:
• How to generate shipment quotes using Amazon Global Logistics
• Steps to book ocean or air freight shipments
• Shipment tracking and logistics visibility tools
• Differences between older and updated booking workflows
• Benefits of the integrated Seller Central logistics experience
• Using Single Sign-On access for simplified operations
Amazon said the session is suitable for sellers at all levels, including new exporters, importers and established global marketplace sellers.
Also Read: Amazon expands partnered carrier program to include dangerous goods shipments for FBA sellers
Why Amazon Global Logistics matters to sellers
Amazon Global Logistics has become an increasingly important service for sellers managing international supply chains. The program allows sellers to move inventory from manufacturing hubs, especially in Asia, directly into Amazon’s fulfillment network using Amazon-managed freight and customs support.
For many sellers, international shipping remains one of the most complex parts of ecommerce operations due to rising freight costs, customs documentation, shipment delays and multiple third-party coordination requirements.
Through AGL, Amazon aims to centralize many of these functions within Seller Central itself, giving sellers more control and visibility over their inbound inventory.
Industry observers note that Amazon has been steadily integrating logistics, warehousing and supply chain services into its seller ecosystem to encourage smoother inventory replenishment and reduce operational friction for marketplace businesses.
Integrated shipping experience gains attention
One of the major highlights of the upcoming webinar is expected to be the preview of Amazon’s new integrated logistics experience with Single Sign-On functionality.
This feature is designed to reduce the need for sellers to switch between multiple portals while managing freight bookings and shipment tracking. Instead, sellers can access logistics services more directly through their Seller Central accounts.
The integration may prove especially useful for small and medium-sized businesses that lack dedicated logistics teams and rely heavily on simplified workflows to manage international operations.
How sellers can benefit
Sellers planning to scale internationally or source products globally could benefit significantly from understanding Amazon’s logistics infrastructure and shipping tools.
Attending the webinar may help sellers:
• Reduce confusion around cross-border freight processes
• Learn ways to improve shipment planning and inventory flow
• Understand Amazon’s logistics ecosystem more effectively
• Explore potentially faster and more centralized shipment management
• Minimize operational delays linked to third-party freight coordination
For sellers preparing inventory for major shopping seasons later this year, gaining early familiarity with Amazon’s integrated logistics tools could also help improve supply chain readiness.
The webinar registration link and additional details are available through the AGL Program Portal on Seller Central.
As Amazon continues expanding its logistics and supply chain ecosystem, educational sessions like these are becoming increasingly valuable for sellers aiming to compete more effectively in global ecommerce markets.
Also Read: Amazon Gives New Products Extra Visibility With ‘New Arrival’ and ‘Notable Arrival’ Badges
Disclaimer:
Amazon is the registered trademark of the company.
About ChannelMAX.NET:
ChannelMAX offers Amazon Repricer that runs on the latest AI Repricing algorithm to do Amazon Pricing Management or Amazon Repricing. Based on Amazon SP API, the repricing engine or repricer runs 24/7 and efficiently manages Amazon prices to maximize your BuyBox with profit optimization. Established in 2005, ChannelMAX has been integrated with Amazon technology since 2007, helping thousands of third-party sellers on various eCommerce platforms. Some of the eCommerce platforms, aka marketplaces, supported by ChannelMAX.NET, are Amazon, Walmart, eBay, and Shopify. Some of ChannelMAX key offerings include ChannelMAX Amazon Repricer, 2ndly, ChannelMAX Amazon FBA Audits and FBA Refunds management, an offering for managing Amazon FBA Refunds Reimbursement management for lost or damaged or misplaced inventory for which Amazon is responsible and for which sellers deserve appropriate credit reimbursement from Amazon. ChannelMAX Services offer Remote (aka Virtual) Full-Time eCommerce Assistant to help 3P sellers run their daytoday business.
Check ChannelMAX at Amazon Selling Partner Appstore, an application with a 5 star rating.
By ChannelMAX Staff Writer
May-2026#21
Amazon sellers looking to expand their international operations or simplify cross-border shipping workflows will soon get an opportunity to learn directly from Amazon Global Logistics experts through a new live webinar session announced on Seller Central.
The upcoming “Webinar Wednesday” session, scheduled for May 27 at 10 a.m. Pacific Time, is designed to help sellers understand how to quote, book and track international shipments using Amazon Global Logistics (AGL). The webinar is open to sellers of all experience levels and is expected to provide practical guidance for businesses involved in global sourcing and international inventory movement.

The update was shared through Amazon Seller Central as part of Amazon’s continuing effort to educate sellers on tools, logistics programs and integrated shipping solutions available within its marketplace ecosystem.
What sellers can expect from the webinar
According to the Seller Central update, the live session will include a detailed walkthrough of the AGL booking process, comparisons between existing workflows and the newer integrated experience, along with an introduction to Single Sign-On access features.
The webinar is expected to focus on helping sellers manage international freight movements more efficiently, especially those importing goods into Amazon fulfillment centers across regions like the United States.
Topics likely to be covered include:
• How to generate shipment quotes using Amazon Global Logistics
• Steps to book ocean or air freight shipments
• Shipment tracking and logistics visibility tools
• Differences between older and updated booking workflows
• Benefits of the integrated Seller Central logistics experience
• Using Single Sign-On access for simplified operations
Amazon said the session is suitable for sellers at all levels, including new exporters, importers and established global marketplace sellers.
Also Read: Amazon expands partnered carrier program to include dangerous goods shipments for FBA sellers
Why Amazon Global Logistics matters to sellers
Amazon Global Logistics has become an increasingly important service for sellers managing international supply chains. The program allows sellers to move inventory from manufacturing hubs, especially in Asia, directly into Amazon’s fulfillment network using Amazon-managed freight and customs support.
For many sellers, international shipping remains one of the most complex parts of ecommerce operations due to rising freight costs, customs documentation, shipment delays and multiple third-party coordination requirements.
Through AGL, Amazon aims to centralize many of these functions within Seller Central itself, giving sellers more control and visibility over their inbound inventory.
Industry observers note that Amazon has been steadily integrating logistics, warehousing and supply chain services into its seller ecosystem to encourage smoother inventory replenishment and reduce operational friction for marketplace businesses.
Integrated shipping experience gains attention
One of the major highlights of the upcoming webinar is expected to be the preview of Amazon’s new integrated logistics experience with Single Sign-On functionality.
This feature is designed to reduce the need for sellers to switch between multiple portals while managing freight bookings and shipment tracking. Instead, sellers can access logistics services more directly through their Seller Central accounts.
The integration may prove especially useful for small and medium-sized businesses that lack dedicated logistics teams and rely heavily on simplified workflows to manage international operations.
How sellers can benefit
Sellers planning to scale internationally or source products globally could benefit significantly from understanding Amazon’s logistics infrastructure and shipping tools.
Attending the webinar may help sellers:
• Reduce confusion around cross-border freight processes
• Learn ways to improve shipment planning and inventory flow
• Understand Amazon’s logistics ecosystem more effectively
• Explore potentially faster and more centralized shipment management
• Minimize operational delays linked to third-party freight coordination
For sellers preparing inventory for major shopping seasons later this year, gaining early familiarity with Amazon’s integrated logistics tools could also help improve supply chain readiness.
The webinar registration link and additional details are available through the AGL Program Portal on Seller Central.
As Amazon continues expanding its logistics and supply chain ecosystem, educational sessions like these are becoming increasingly valuable for sellers aiming to compete more effectively in global ecommerce markets.
Also Read: Amazon Gives New Products Extra Visibility With ‘New Arrival’ and ‘Notable Arrival’ Badges
Disclaimer:
Amazon is the registered trademark of the company.
About ChannelMAX.NET:
ChannelMAX offers Amazon Repricer that runs on the latest AI Repricing algorithm to do Amazon Pricing Management or Amazon Repricing. Based on Amazon SP API, the repricing engine or repricer runs 24/7 and efficiently manages Amazon prices to maximize your BuyBox with profit optimization. Established in 2005, ChannelMAX has been integrated with Amazon technology since 2007, helping thousands of third-party sellers on various eCommerce platforms. Some of the eCommerce platforms, aka marketplaces, supported by ChannelMAX.NET, are Amazon, Walmart, eBay, and Shopify. Some of ChannelMAX key offerings include ChannelMAX Amazon Repricer, 2ndly, ChannelMAX Amazon FBA Audits and FBA Refunds management, an offering for managing Amazon FBA Refunds Reimbursement management for lost or damaged or misplaced inventory for which Amazon is responsible and for which sellers deserve appropriate credit reimbursement from Amazon. ChannelMAX Services offer Remote (aka Virtual) Full-Time eCommerce Assistant to help 3P sellers run their daytoday business.
Check ChannelMAX at Amazon Selling Partner Appstore, an application with a 5 star rating.